How to pitch Pay by Bank to iGaming operators

You should pitch Pay by Bank to iGaming operators as an account-to-account payment method that can be faster and more cost-effective than cards, while using bank-level authentication. designed to improve player experience and operator margins.

Unlike card payments, Pay by Bank (powered by open banking) offers instant deposits, real-time account verification, and direct-to-bank withdrawals, subject to bank availability and processing. For operators in high-volume, high-margin iGaming, this can help support conversion, reduce exposure to card-scheme chargebacks, and lower processing costs.

Why iGaming operators care

  • Instant deposits and withdrawals: Players expect real-time movement of funds. Pay by Bank settles instantly, keeping customers engaged.

  • Lower fees vs cards: No interchange or scheme fees; predictable pricing supports margin protection.

  • Reduced chargebacks and fraud: Strong customer authentication (SCA) and direct bank rails limit disputes.

  • Improved onboarding: Account data can verify player identity and affordability in seconds when used alongside appropriate KYC and AML controls.

How PSPs should frame the pitch

  1. Lead with player experience: “Instant in, instant out” can often resonate more than cost savings alone.

  2. Highlight profitability: Show operators how fee savings scale at volume.

  3. Address compliance head-on: Stress SCA and access to bank-verified data that can support AML and affordability processes implemented by the operator or PS.

  4. Differentiate from competitors: Most operators already offer cards and wallets; position Pay by Bank as the next step to stand out.

Yapily’s advantage for iGaming PSPs

Yapily helps PSPs win operator business by turning Pay by Bank into a clear competitive edge: faster payments, lower costs, and smoother player onboarding.

For PSPs

  • Expand at pace: Access nearly 2,000 banks across 19 markets — including the UK, Germany, Netherlands, and France — through a single integration.

  • Stand out to operators: Offer a low-cost, secure alternative to cards that can help reduce failed top-ups and support conversion. 

For operators

  • Higher margins: Lower cost per transaction vs. cards, plus fewer chargebacks and fraud-related losses.

  • Increased conversion: Real-time settlement and a smoother checkout flow drive more successful first deposits.

  • Reduced risk: ISO-certified infrastructure and strong customer authentication minimise fraud and reputational risk.

For players (PSUs)

  • Faster experience: Instant deposits mean they can play without waiting.

  • Trust built in: Direct bank authentication verifies funds, reassuring users their money is secure.

  • Frictionless onboarding: Yapily Validate confirms account details in seconds — no manual uploads or delays.

Why Yapily vs. others

Yapily combines enterprise-grade coverage, enriched data, and payment flexibility in one white-label API: giving PSPs both payment initiation and real-time account data for onboarding and compliance.

Yapily enables PSPs to pitch Pay by Bank not just as a payment method, but as a value-added service that solves operators’ two biggest pain points: supports smoother payment journeys and provides access to bank-verified data.

FAQs: How to pitch Pay by Bank to iGaming operators 

Is Pay by Bank reliable for high-volume iGaming payments?

Yes. Yapily’s open banking API is designed for enterprise-scale PSPs, offering consistent uptime and bank coverage across major iGaming markets.

Do players trust Pay by Bank for deposits and withdrawals?

Players value speed and security. Yapily enables fast, secure bank transfers with strong customer authentication, building trust in both deposits and payouts.

Can Pay by Bank help reduce fraud in iGaming?

Absolutely. Yapily’s connections use direct-to-bank authentication, which reduces exposure to card-scheme chargebacks and supports AML and KYC frameworks implemented by PSPs and operators reduces exposure to card-scheme chargebacks and supports AML and KYC frameworks implemented by PSPs and operators.

Does Pay by Bank improve operator margins?

Yapily can help improve margins by avoiding card scheme fees, depending on volumes and pricing models.

How quickly can a PSP integrate Pay by Bank for iGaming merchants?

With Yapily’s white-label API, PSPs can integrate Pay by Bank quickly and offer operators a branded, seamless payment flow without heavy engineering work.

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